Laura McGuigan

Landscape Architecture Bureau

Graphic Design
Vendor Management

LAB came to me looking to improve their proposals for a potential big project. I was tasked with content layout, branding and design of the booklet, along with vendor management. Looking at proposals they had created in the past, I noticed they were clearly Word documents, simply type set, and lacking personality. Knowing that the group is a unique bunch of individuals, I wanted to bring a bit of refined personality into the project without taking away from the content.